The disciplines of Total Quality and Six Sigma methods have become prominent in many progressive health care organizations. Six Sigma was a very hot topic in the late 90’s when I worked for a Fortune 50 company . In my first job in health care, the President of the company had everyone read a book … Continue reading The Guru
Last year a large public university near where I reside appointed a new Dean of the Business School. In a newspaper article he stated that he would be evaluating an area of focus for the business school – a way to distinguish the school. I wrote him an email and gave him a recommendation for … Continue reading Starting With Nothing
Joy of the People Things won, are done. Joy’s soul lies in the doing. – William Shakespeare Manoel Francisco dos Santos was a man, born in poverty in Pau Grande, a poor area in the State of Rio de Janeiro Brazil, in 1933. He was a cripple, with one leg almost 2 ½ inches shorter … Continue reading Joy of the People
I was reviewing some old marketing research material I still have in my office and came across a list of InterBrand’s Top 100 Global Brands for 2001. I thought it would be interesting to compare the top 10 global brands of 2001 to the top global brands of today. In this 11 year span, what … Continue reading Brands New..and Reinvented
Many patients now expect to be able to communicate with their health care provider via the internet. Some providers are beginning to fulfill this need by implementing patient portals. Through the portal, a patient can access a secure web application to check test results, access personal medical records and view educational materials. Some portals … Continue reading Patient Portal: Money Maker or Loss Leader?
Please feel free to contact me. I would enjoy the opportunity to learn about your business goals and challenges and share ideas.
James Casale 